has become EXCLUSIVE distributor for PrimaLuna in Switzerland!

Simply High End logo


We are happy and proud that we can annouce that has become the EXCLUSIVE distributor for PrimaLuna in Switzerland. We are looking forward to our collaboration!

Below you find the introduction of Simply High-End by Michael and Thomas Kraske.

I founded in 2015 with the goal to import and represent High-End audio equipment for the Swiss market. Together with my brother Thomas we represents some selected brands and supplie a network of highly qualified Hi-Fi dealers in Switzerland.

But the history of our business goes way back and was founded by our father. Over the years we represented a couple of well known brands like CELLO (by Mark Levinson), Musical Fidelity, TDL loudspeakers, the legendary turntables from Max Townshend or hand-made tube amplifiers from Brocksieper. We are also responsible for Credo Audio Switzerland.

Simply High-End stands for our Philosophie – highest quality products with a high value for our customers that are simple and elegant. Amplifiers running on software with non-durable interfaces or brands with a constantly changing product line-up are not our world.

Michael and Thomas Kraske

They grew up with high-end audio. As a child Michael was extremely fascinated by his father’s business and spent every spare minute in the workshop, in the showroom, or production. As a kid he began to experiment with loudspeakers and hi-fi gear. Later as a teenager he realized some first loudspeakers designs and modifications.

But his first passion was producing and recording music! Which then led him to work in the recording studio. Soon his knowledge of acoustics, monitor-speakers, preamplifiers, filters, etc., was quite in demand. This and the passion for high-end gear then led to the work as a consultant and designer for loudspeakers and acoustics.

Thomas was less fascinated by the technical details and more interested in the results – watching movies and listening to music. As a Teenager he discovered the world of fine-dining and was fascinated by the world of gastronomy. He learned from the best in our region and after several years and a few different restaurants he became a Chef in the finest hotel in Basel.

Today the two brothers join their forces and step-by-step take over their father’s Hi-Fi business. Their goal is to become a reliable partner and provider for the Hi-Fi industry. Together with a qualified dealer-network they offer finest audio-gear for music-lovers and high-end enthusiasts.

Our ultimate goal is to select the best components and design audio-systems in uncompromising quality. Only then, listening to your music or watching a movie will be a breathtaking experience. And this is, what you should expect from a state-of-the-art system, a breathtaking experience.

 Michael Kraske

Industriestrasse 111
CH-4147 Aesch BL
+41 61 751 11 71

Please visit the website of Simply High-End HERE


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A Marvel from PrimaLuna by Jeff Dorgay – ToneAudio magazine!

PrimaLuna DiaLogue Premium HP Integrated Amplifier In the latest issue ( No 77 ) of ToneAudio magazine Jeff Dorgay has tested our PrimaLuna DiaLogue Premium HP Integrated Amplifier for months at his home. After the review Kevin Deal from Upscale Audio & PrimaLuna USA received the following request from Jeff.

Hi Kevin: You know my respect for PrimaLuna goes way back. Back to the first ProLogue Integrated, and in the course of TONE Audio’s 12 year history, we’ve reviewed nearly every model – all great, but you guys have really outdone yourselves with the HP integrated. I’d really like to purchase the review sample to be used as a permanent reference component here. It’s fantastic! This is one of the loveliest integrated amplifiers I’ve had the pleasure to use. Sounds great, looks great, drives any speaker I can throw at it. And knowing that the original ProLogue One I bought from you before I even started TONE is still running daily without any issues, I know this baby will outlive me!

Thanks for sending it my way…

Please click HERE to read the full review of Jeff Dorgay – ToneAudio magazine.

Many thanks to Jeff Dorgay of ToneAudio & Kevin Deal from Upscale Audio.

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Help! My remote-control is out of control…

Remote PrimaLuna And,  of course,  always at the wrong moment:-).

If your remote-control doesn’t function anymore, it is probably a matter of changing the batteries against good quality, same type of batteries. Sometimes that doesn’t work and you need to investigate a little more, so:

  1. Check the batteries in use; if you notice any proof of leakage (wet or dry), forget these batteries.
  2. Check the battery contacts in the remote and clean these if you feel / see that this is necessary. Also using contact-cleaner, contact-enhancer is a good idea.
  3. If new good quality batteries (just take Duracell and you have nothing to worry about) make the remote function again, you are done!
  4. If the remote with cleaned contacts ánd fresh full batteries still does not function, it might be that the remote is really broken. How to test? Just do like you want to take a picture of the eye of your remote and on the screen of your digital camera you will see the led light up (if the remote functions) once you press a button on the remote. If the remote is broken you won’t see the led on the picture.
  5. If you do see the led light up on the picture, but your equipment does not react, then I am afraid the receiver is broken and the only thing you can do is bring the equipment to your specialist dealer.
  6. And … last but not least … never use chargeable batteries in your remotes.

Hope this info from Durob’s service department by Michiel is of help for you and can save you some time, money and travel!


Posted in Algemeen info - Informations générales, PrimaLuna´s owners pictures, PrimaLuna´s owners reviews, PrimaLuna´s owners videos, ProLogue Classic Series, ProLogue Original Series, ProLogue Premium Series, Technology, Versterkers - Amplificateurs | Leave a comment

What happens in The WareHouse, should not stay in The WareHouse!

EAT PrimaLuna KT 88 tubes

As you all know PrimaLuna offers products that allow you to “play” different types of tubes! EL34, KT88, KT120, KT150. Different brands. Each with their own sonic character. And you can do that without the need of re-biasing, as we have our exclusive PrimaLuna Adaptive Auto Bias circuit doing that for you.

The KT88 tube is one of the highly “praised” tubes that stole the heart of many tube-lovers around the world. In cooperation with EAT we once created a special KT88 tube. The EAT PrimaLuna KT88 tube.

EAT is considered by a number of audiophiles to make the best tubes! They SHOULD be the best considering the price.

For registered PrimaLuna owners we would like to offer a set (4 tubes) of EAT/PrimaLuna KT88 tubes for a special price. The normal set price for the EAT/PrimaLuna is € 1525 per 4 pieces. You can now get them for a mere € 950. Please be aware we have limited stock of EAT/PrimaLuna sets available. Once these are gone, these won’t be available anymore. The KT88 tubes can be used in all PrimaLuna models and come of course with the PrimaLuna logo. PS If you have not registered your PrimaLuna product yet, or are not sure about it, you still can. Go here:

If interested, please send us a message at


Posted in DiaLogue Premium, DiaLogue Series, PrimaLuna, ProLogue Classic Series, ProLogue Original Series, ProLogue Premium Series, Technology | Tagged , | 2 Comments

Review Dan D’ Agostino Master Power Classic Stereo by Bob Grossman

Stereophile PrimaLunaEarlier this week I was downloading the last issue of Stereophile and while I did I noticed in my library the first digital issue I ever bought from Stereophile. I remember I was in a hurry. The paper issue from Stereophile was on the way to me, but I was more than curious and excited! It was the February 2005 issue of Stereophile with both the PrimaLuna ProLogue Two and the Krell KAV300i on the cover. PrimaLuna, the brand we started, design, produce and distribute. How proud we were (and still are). Together with the Krell which we represented in the BeNeLux. One of the most successful Krell models ever. We were the first distributor to order in quantities of 100 pieces. How proud we were (and still are).

Now we speak 2015. The time that -how sadly- bankers, banksters, accountants, lawyers often rule today’s audio companies. And then I see again that Dan D’Agostino’s products meet our Herman van den Dungen’s PrimaLuna products. How proud we are as a team (and how proud he is – we know).

Dan’s designs are considered worldwide as The Best Of The Best! For AV Showrooms Mr Bob Grossman of The Philadelphia Orchestra has reviewed the NEW D’Agostino Amplifier.

Before reviewing the Dan D’Agostino Poweramplifier he spoke to several “GURU’S” in the audio business. One of them being Kevin Deal from Upscale Audio & PrimaLuna USA, also known as the “The Tube Guru”.

Mr Bob Grossman is a happy owner of PrimaLuna gear. He owns the PrimaLuna ProLogue Premium CD Player & the PrimaLuna DiaLogue Premium Preamplifier. The loudspeakers which Bob Grossman uses are the Magnepan 20.7 loudspeakers! These great loudspeakers are known as loudspeakers which like POWER. Will the Dan D’Agostino Poweramplifier give them the power they need to let them sing?

Find out by looking at the video’s below.

Part 1

Part 2

Part 3

Part 4



Posted in DiaLogue Premium, DiaLogue Series, Distributors, PrimaLuna´s owners reviews, Reviews, Technology, Versterkers - Amplificateurs | Tagged , , | Leave a comment

Outstanding Product Award for The PrimaLuna DiaLogue Premium HP Integrated Amplifier


Advert PrimaLuna HP Hifipig 1



We are happy and proud that our PrimaLuna DiaLogue Premium HP Integrated Amplifier has received The Outstanding Product Award from Hifi Pig magazine UK.  On our Facebook page we received the following message.

“Hifi Pig is delighted to announce that the PrimaLuna DiaLogue Premium HP Integrated Amplifier has been awarded our Outstanding Product Award after second review. Only those products which satisfy our demanding criteria are awarded Outstanding Product Award and only then after two independent reviewers assess the product. Our congratulations go out to PrimaLuna and the UK Distributors Absolute Sounds. “All in all a truly versatile amp. What more could you ask for?” “To sum up then, here is an amplifier from the PrimaLuna stable that gave a solid meritorious sonic performance in every respect”

Thank you very much Hifi Pig magazine & Absolute Sounds.

Click HERE to visit the website of Hifi Pig magazine and to read both reviews!

Click HERE to visit the website of our distributor Absolute Sounds in the UK


Posted in Awards, Awards - Oscars, DiaLogue Premium, DiaLogue Series, Distributors, Funny stuff, PrimaLuna, Reviews, Technology, Versterkers - Amplificateurs | Tagged , | 2 Comments

The Absolute Sound Magazine gives PrimaLuna 7 Editors’ Choice Awards 2016!

Tas Cover









In the latest issue of The Absolute Sound magazine you find the complete list of Editors’ Choice Awards 2016! We are happy & proud to receive 7 Editors’ Choice Awards 2016!

Since the introduction of our PrimaLuna ProLogue Premium Integrated Amplifier it received for the fourth time in a row The Editors’ Choice Award!

Our PrimaLuna DiaLogue Premium Integrated Amplifier received for the third in a row The Editors’ Choice Award!

Thank you very much The Absolute Sound for these great awards! Their latest issue is now available.

Visit for all information about our products!



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